Natural ingredients good for you and the planet.
Maltose is a natural sweetener distilled from fermented grains. It is an ancient Asian sweetener that is known to some for having medicinal effects due to its high fiber and iron content. Maltose is a highly dense sugar that gives our candies their signature chew and is 50% less sweet than normal table sugar. We source our maltose from suppliers who only use upcycled waste grains, the largest source of food waste in the world.
We whip real egg whites to give our candies their fluff. They are fully pasteurized during the candy making process so they are completely safe to consume. Plus, they give a great little protein boost!
No artificial colors or flavorings in Numa's candies! We color and flavor completely naturally without sacrificing the joy that colors and flavors bring to our lives.
Finally candy you can feel good about.
Less calories and sugar, more protein and vitamins.
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$10 off our 5 bag variety pack sampler!
"These remind me of my childhood favorite, White Rabbit candy, but so much better...and healthier!"
Lindsay - California
"I love that they taste delicious but ALSO have nutrients that help me feel energized! It's a win win!"
Sasha - oregon
"My new favorite take-me-anywhere guilt-free sweet treat!"
Laura - florida
"Mommy lets me eat these and I love them so much!"
Little ariel - kansas
Numa means daughter and mother in Chinese.
"My mom and I started Numa after she made me her favorite childhood candy to help me satisfy my sweet tooth" -Joyce and Jane, Nu and Ma
Made in the USA in small batches
We use traditional production methods with high quality ingredients to craft our candies.
Anyone who enjoys a gooey candy will love this. Good ingredients and low sugar never tasted better.
These treats are an excellent alternative to sugar laden treats. They satisfy my sweet tooth! The texture is soft and creamy....yum!
The Strawberry flavor is a bit on the mild side, but I guess that that's to be expected when you factor in the maltose. The Coffee is very good! Nice strong flavor and not too sweet.