naturally sweeten
your healthier life

All natural

Low sugar

High protein

Gluten Free

Vegan Options

Dairy free Options



Mindy Kaling's favorite food find in 2021


#4 in best healthy candy options according to Nutritionists in 2020

Like a protein-packed laffy taffy and I can't get enough!

numa means daughter and mother in chinese
Numa was founded on heritage, health, and family. We hope our story and products help bring people together and lead healthier lives the way it did for us.
Joyce and Jane
Nu and Ma (Mother-Daughter Founders)

